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Free Lead Generation Series - Traffic Exchange

Posted by Reyn | February 24, 2009

This is the third part of the article series on free lead generation.

I always thought traffic exchange is such a waste of time. What good can I get from having people randomly visiting my website? It’s so untargeted. But boy, was I wrong.

Some people are actually looking through my page and become my leads. I don’t use it anymore though, but it was quite effective. I used to get 5-10 leads per day consistently.

Traffic exchange is free, but requires a lot of time. If you have more time but tight on budget, traffic exchange can be a great alternative.

Here are some tips I discovered that you can use to fully maximize this traffic:

  1. Use Splash Pages or Squeeze Pages

    I’m sure you already know about squeeze page, and splash page is similar, only much more squeezed. Splash page is usually consist of only a picture or a few words. The objective is to focus the surfers’ attention and encourage them to click the picture/link which will then direct them to the real, intended page.

    The use of squeeze page or splash page is a must because you only have around 10 seconds (depends on your traffic exchange site) before they leave for the next website. They can choose to stay a bit longer, but most of the time they won’t bother if it takes more than 30 seconds to explore your whole page.

  2. Put A Powerful Headline

    People determine whether to like or dislike your page based on your headline. Pretty much like reading newspaper. You skip news which headlines are not interesting or related to you, right? As usual, red-colored headline is preferable.

  3. Study Your Target Market

    If you surf for about a week or so, you’ll get a good picture of what kind of people are in that TE site. This is important to know who your target market is and ultimately be able to offer something that pique their interest.

  4. Track Your Results

    To get a decent result with traffic exchange, you need to surf more than one site. So tracking where you leads are coming from is crucial to pick which are worth surfing and which are not. Warning: not doing this will result in you shooting in the dark like crazy. This is why many people say it’s untargeted, because you’re wasting your time in sites that are not converting well.

  5. Surf Many Traffic Exchange Sites at a Time

    This is my favorite. If you’re only surfing on one site, you’re wasting too much time. Why? Because you can only surf one page and then wait 10 seconds or more before going to the next one. What do you do in that 10 seconds? Just wait? NO! Surf 5 or more other sites concurrently!

    I personally use Firefox to do this trick easily. I open 7-10 TE sites in one window, but in different tabs. After I click on the first site, I press ctrl+tab to go to the next site to click, then ctrl+tab to click again and so on… With this trick, you can get 5-10 times more traffic than what you usually get with only one site.


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3 Responses to “Free Lead Generation Series - Traffic Exchange”


Said on February 25th, 2009 at 5:48 pm

Great info on Traffic Exchange. I personally use Google Chrome and I can use Tabs too..

So anyone who aren’t fan of Mozilla can consider Chrome.

And I must agree with you that tracking of results is very very important. Nothing beats that actually. Cheers!

Keep it up dude.

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Said on March 3rd, 2009 at 6:02 am

The last point seems like a good idea but it also sounds kinda like cheating. I’m just not so sure about that…

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ReynNo Gravatar
Replied: March 3rd, 2009 at 11:43 am

Seems so… But if you try to do it, you’ll know that you’re not. After all, you’ll be draining 5-7 times more energy because you’re clicking almost every 2-3 seconds.

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